5 Reasons Why Web Design & SEO Come Together

A beautiful website will not be seen if there is no traffic, or if you have traffic but it’s being directed to a broken website. Responsive Web Design & SEO go hand in hand. Here are 5 reasons why Web Design & SEO Come Together.

1.Mobile-Optimized

In 2020, websites should be made for mobile devices first as the majority of web traffic is coming from mobile. Failing to do so can result in a higher bounce rate, which will negatively impact your search engine rankings.

2. Viewing Experience

The content on your website should be viewable on all devices, without having to zoom in or out to reach a comfortable reading position. Even your font style and color, play an important role in user experience. If the contrast between your background and font color don’t mix well, it will make it harder for users to read.

3. Site Speed

Having a slow website will negatively impact your SEO ranking as it will increase your user bounce rate. Make sure you take time to optimize your images, delete inactive plugins and use caching to speed up your website. Try to get your website to load within 2 seconds. You might even need to redesign your completely or implement a new theme if your theme code is a serious issue.

4. Sitemap

When developing a website, having a sitemap is critical as it provides search engines with a map of your website which looks good in the search engine’s eyes. A sitemap can also be used by a visitor to get an overview of all the links available on your website. Metadata regarding your website is a positive ranking factor.

5. Trustworthiness

By having a beautiful website, it shows professionalism to the visitor & will result in a higher conversion rate. Develop a website that users want to keep coming back to by having a clean and easy to navigate website which is responsive on mobile, desktop, and tablet devices. Show users that you mean Serious Business when they enter your website.

How will you improve your website with the methods mentioned above? Web Design & SEO are both required for a successful web project. MapilitMedia provides Web Design & SEO services to clients in Canada & the USA. If you need help with any of the methods mentioned above, feel free to contact us.

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